2021 Annual Outlook & Economic Forecast Forum

Wednesday, February 3 2021
8:30 a.m. – 12:00 p.m.
Zoom Webinar

Will Hawai‘i’s visitor industry shift gears in 2021 from “flattening the curve” to a U-shaped or V-shaped recovery? Will the vaccine be the “shot in the arm” that gives tourism an “Olympic” comeback? Find out what our line-up of experts think. In addition to economic and visitor industry forecasts, get an update on research using Hawai‘i GPS location data; and info from an Industry Panel representing major pillars of the state’s tourism economy. These insights will help you better navigate uncertainty in the year ahead.

AGENDA
Session I: Economic Outlook  
Moderator: Chris Kam, OmniTrak Group
Eugene Tian, Ph.D., Chief Economist, Department of Business, Economic Development & Tourism
Amelia Lim, Managing Director, CBRE Hotels Advisory/Capital Markets
Paul Brewbaker, Principal, TZ Economics
Session II:  GPS Location Data
Evan Saunders – Vice President, Tourism and Hospitality, UberMedia
Evelina Giang – Director of Analytics and Data Solutions, UberMedia
Session III: Industry Update
Toni Marie Davis – Executive Director, Activities & Attractions Association of Hawai‘i (A3H)
Michael Tam – CEO, Martin & MacArthur
Denise Yamaguchi – CEO, Hawaiʻi Ag & Culinary Alliance (dba Hawaiʻi Food & Wine Festival). Executive Director, Hawaiʻi Agricultural Foundation

Speaker Bios:

Dr. Paul H. Brewbaker is the Principal of TZ Economics, a consultancy involved in corporate work and litigation support in Hawai‘i. His background in research on the Hawai‘i economy and financial risk analytics stems from a 25-year affiliation with Bank of Hawaii, concluding as its Chief Economist. He is a graduate of Stanford University, did graduate work at the University of Wisconsin, and received his Ph.D. in Economics from the University of Hawai‘i. He has lectured extensively in international, monetary, and financial economics. He is a member of the American Economic Association, the American Finance Association, and the National Association for Business Economics, from which he received the Certified Business Economist designation.
Toni Marie Davis has been the Executive Director of the Activities & Attractions Association (A3H) since 1997. Her credentials include over 25 years in Hawaii’s visitor industry, small business owner, MBA and numerous state, county and local community boards. The Activities & Attractions Association of Hawaii is a not for profit trade association, established in 1990. The association is member owned. Regular Membership is open to all Hawaii attractions and businesses which provide air, land or sea activities or tours.
Amelia Lim is Managing Director of CBRE Hotels Advisory in Hawai‘i. She brings more than 20 years of hospitality advisory and transaction experience throughout the United States and has worked in Hawai‘i since 2013.  Being one of the leading experts in commercial real estate, Ms. Lim advises many of the leading global, institutional and private investors with interests in hotels and resorts located in Hawai‘i and the Pacific Region.  Prior to joining CBRE Hotels, she served as an Executive Vice President for JLL’s Hotels & Hospitality Group. During her 16 years with the firm, she led teams involved in acquisition, due diligence assignments, brand/operator selection RFPs, market studies, development analyses, operational assessments and valuations on more than $5.5 billion in hospitality assets and portfolios. She has also arranged more than $2 billion in hospitality sale transactions.
Evan Saunders is Director of Data at UberMedia, a leading mobile data analytics and business intelligence company focused on location analysis. UberMedia works with destinations and companies small and large around-the-world, providing them data and insights on their visitors. Prior to UberMedia, Evan founded Attract China, a tourism marketing company focused on Chinese travelers coming to America, and ran it as CEO over a four-year period, servicing 250 clients, speaking at over 30 conferences worldwide, and winning multiple industry-leading awards, including HSMAI’s Top 25 Most Extraordinary Minds. An avid traveler and club sandwich enthusiast, Evan documents his adventures on his blog, ClubSandwichReviews.com.
Dr. Eugene Tian is the State Economist at the Hawai‘i State Department of Business, Economic Development & Tourism (DBEDT).  His office conducts research on economic issues such as tourism, emerging industries, diversification, quality of life, innovation, energy, and taxation.  His team produces the official statewide short-range economic forecast on a quarterly basis and the long-range population and economic forecast every five years.  His team also produces the official State of Hawai‘i Data Book on an annual basis.
Michael Tam is President and CEO of Martin & MacArthur, Hawaii’s longest-running fine furniture maker and retailer of Hawaii-made home furnishings, celebrating it’s 60th anniversary of gracious Hawaiian living this year.  After acquiring the Company from retiring founder Jon Martin, Tam has grown the business from 2 stores to 14 stores on all major Hawaii islands.  Martin & MacArthur features the beautiful work of over 100 local Hawaii craftsmen and artists.  Martin & MacArthur’s Furniture Workshop in Honolulu employs over 35 craftsmen, including apprentices and journeymen learning from six master craftsmen, each with over 20 years of experience with the Company.   Tam is adamant in only using Koa from previously fallen trees and supporting re-forestation of Koa for future generations to enjoy.
Denise Hayashi Yamaguchi serves as the CEO of the Hawaiʻi Ag & Culinary Alliance (dba Hawaiʻi Food & Wine Festival).  With more than twenty-five years of experience in governmental affairs, development, marketing, fundraising and community relations, she currently oversees the day-to-day operations, fundraising and programming of the Festival.  She also serves as the executive director of the Hawaiʻi Agricultural Foundation, a sister nonprofit organization created to connect farmers to the community and vice versa. Prior her work with the Festival and Foundation, Yamaguchi’s tenure within the visitor industry and nonprofit community included executive positions with Norewegian Cruise Line, Bishop Museum, Japanese Cultural Center and the Hawaiʻi Foodbank.
Evelina Giang is the VP of Data Solutions and Analytics at UberMedia, the leading global provider of data intelligence for places and people. She has been on the forefront of introducing and establishing mobile data as a core piece of business intelligence within the retail, real estate, and tourism sector and has served as a mobile data expert at major conferences including the ICSC Research Conference, Esri User Conference, and GWTTRA.

REGISTRATION INFORMATION
FREE attendance available to PATA and TTRA members who log in with memberplanet profiles. Don’t have one yet? Click here to sign-up and renew your membership today! Booking at the corporate level? Check with your company administrator to make sure your 2021 corporate membership is updated and ask them to add you to the member list.
Questions? Contact Tina Yap at patahi@patahawaii.org

PATA Member                            FREE
TTRA Member                           FREE
Non-Members                            $20.00

To pay by check:  Please contact Tina Yap at patahi@patahawaii.org and send payments to PATA Hawai‘i Chapter, P.O. Box 1342, Honolulu, HI 96807, phone: 808.864.7214